"Different regions that show the same search interest for a term don't always have the same total search volumes."įor the example we used above with Apple, this would mean that on August 18, Apple was one of the most popular search terms when compared to every other topic, for those searching on Google News in the US.Ī zero rating, however, wouldn't mean that no one searched for Apple, but only a small number compared to the peaks.While initially created for journalists, the world. "The resulting numbers are then scaled on a range of 0 to 100 based on a topic's proportion to all searches on all topics." Google Trends is an incredible tool that helps marketers identify trending topics across varying industries. CRUX x Marshmello 3-quart digital air fryer - 30, was 80. Download and play with key datasets from Google Trends, curated by the Trends Data Team at Google team. Once the data loads, you will see the monthly search volume, CPC and competition shown under the searches in the Related Queries.Google Trends is the ultimate source of high-quality search interest data. Otherwise, places with the most search volume would always be ranked highest." What is the Google Search Trends report Published each year, the Google Search Trends report brings together the highest-ranking terms for the year. A slightly hidden feature of Google Search Trends is the ability to view an industrys general trends by removing all of your current search terms. Getting popularity trends for a large number of keywords is even more complicated. "Each data point is divided by the total searches of the geography and time range it represents to compare relative popularity.Once you've searched a term or topic and customized some of its variants, understanding what the peaks (represented with a 100 on the graph) and plateaus actually mean can be confusing. How to interpret what each graph on Google Trends means
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